All work

(Case study 10/11)

studioMOrph

Brand studio · Website design and build · Design lead

The brand studio where I lead design. We build brands, not campaigns, and I designed and built the studio's own website. Twice.

Role
Design lead
Services
Brand strategy, creative production, experiential branding
Clients include
ISSC · Quattro Spaces · FacEX · IREPworkspaces
Website
Version one ↗ · Version two ↗
The two versions of the studioMOrph website side by side, dark and light
What we believeOverview

Attention shifts. Loyalty sticks.

You can buy impressions and rent attention, but you can't buy trust. So the studio does the foundational work most agencies skip, because it's slow, strategic and hard to scale.

It's also the only work that lasts.

My part(2)
  1. 01

    Design

    Both versions, every page: home, services, work, eight case studies, about and contact, on desktop and mobile.

  2. 02

    Build

    Hand-written HTML, CSS and JavaScript with GSAP motion, a script that generates every case page, forms and search setup for the live version.

What we do

Three disciplines, one brand

Brand Strategy

Who you are, what you stand for and how to say it, so every decision has a spine.

  • Insights & positioning
  • Communication framework
  • Identity development

Creative Production

Strategy without craft is just a document. We give it a visual system, a voice and a lens.

  • Website & graphic design
  • Copywriting
  • Photography
  • Films

Experiential Branding

How people feel, think and act inside a brand's spaces.

  • Spatial programming
  • Branded environments
  • Events & exhibition design

Studio work

Case studies from the studio

More projects, including Baba Au Rhum, Atsumi Studio and Amado Vistas, live on the studio's own site.

The studio's website

A bought template, replaced by the studio's own voice.

studiomorph.agency ran on a ready-made agency template. The rebuild started from the brand's own lines, "brands, not campaigns" and "Less is MOre", and one rule: build one page at a time, each modelled on a reference, then rewritten in the studio's words.

Plain HTML, CSS and JavaScript, no page builder. Every case study is generated from one script, so the work pages stay consistent as the studio grows.

Version one

Dark, strict, black and white

BDO Grotesk on black, with no colour anywhere except the case images. A white-to-black intro, three beliefs, the services, work on a white paper panel, straight answers and a contact form. Words arrive line by line and images wipe in, once.

studiomorph.netlify.appOpen in a new tab ↗

Loading the live site…

What changed

Same voice, a calmer room

Version one shouted, which suited the manifesto. For version two I wanted the studio to feel slower and more considered, so the ground went light and the type got room to breathe.

Version oneVersion two
GroundBlackOff-white, with framed panels
HeroType on blackA black-and-white film in a rounded frame, played in two steps as you scroll
NavigationText links in the cornerA floating white pill
WorkA white paper panelA marquee title over bento cards
HeadlinesWhite on blackGrey that fills to ink as you read

Version two

Light, framed, slower

An off-white ground, a rounded frame around a black-and-white film, icon-tile buttons and bento cards. The hero line centres first, then slides into place as the first case card arrives. Version two is the studio's main site.

morphv2.netlify.appOpen in a new tab ↗

Loading the live site…

Next case study11/11 Ananta Wellness Ananta Wellness website hero: a hand held over a resting client

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